2012 :: MP Projetos
agency: HLD
client: MP Projetos
job: Logo Design
Intro: The new identity creative process opened up a range of 8 brand possibilities, with personal preference, endless use of possibilities and changes in the programmative points of view. Such brand was based on the generative principle, inspired in the design naturalistic processes, enabling its use in different segments, such as the design itself, arts, architecture, communication, etc. This brand was chosen unanimously and immediately by the client.