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2009 :: M|CHECON
agency: HLD
client: Grafikonstruct
job: Website Design
Intro: Fertile imagination, transformation from the playful to physical and experimentation. From this point, designers, artists and architects shared experiences and converged their points of view to the development of projects which consist of issues related to human behavior and tease the unimaginable inherent in everyone, no matter his/her social class, race or belief. The main question to be answered in this project was how to reallocate this behavioral atmosphere to the digital environment. HLD was responsible for developing a graphic interface for the virtual environment, as well as for the new visual identity . The reached result was the creation of a new kind of smoke, a mixture of air and floating particles.
